Monday, 15 October 2012

VW advert research


Images from 'Remember those great Volkswagen ads?'

These images were taken from a book full with old VW adverts. It has been very helpful in helping me understand how simple the Beetle adverts in particular are. A lot of them are one liners with a picture of the car. I think that its going to be hard for me to think of something original and clever within my own ads as it seems that VW know what they like and know what works.

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